Assets

PureBites Brand Assets and Information

Lightboxes

(If you are looking for all the assets associated with a particular product, the product catalogs are a better place to look)

PureBites leverages Salsify to store, organize, and distribute our product information and digital assets. Salsify links are broken up into two categories:

Catalogs – contain all information tied to PureBites’ products including: all sku’s currently available, all merchandising vehicles currently available (ex. clipstrips, floorstands, etc), all product weights, dimensions, copy points, barcodes, SRP’s & MAP, distributor item numbers, nutritional information, as well as related product-specific images, assets and videos. All the data is exportable via a spreadsheet download and all images, assets and videos are also downloadable in the product pages.

Lightboxes – are a repository of PureBites’ digital assets, images and videos, organized by species (dog and cat) as well as by category (Freeze Dried, Air Dried, etc). Lighboxes also include lifestyle and influencer images and videos that might also be present in catalogs (attached to individual products) or they might exist in lightboxes independently. You can download a single asset, or a whole lightbox of assets.

Contact Us

Need help finding what you're looking for? Need to get a hold of the PureBites sales professional assigned to you? Want to refer a customer or a pet parent to us for customer service? Reach out any time at customerservice@purebites.com and we can help or direct you to the people who best can. Please allow up to one business day for us to get back to you.

FAQ

Want to learn more about PureBites products? Find some of the most common questions we get from Pet Parents on our FAQ page.

Press & Announcements

2024

Press Release: Helping Pets 2024 

In the spirit of Thanksgiving, PureBites donates over $1.6 million in treats & toppers

Read the full release

Press Release: PureBites acquires leading manufacturer of freeze dried pet food 

Pure Treats Inc. makers of PureBites acquires Bar W & 18 Below, a leading manufacturer of freeze-dried human grade pet food & treats

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Press Release: NEW Wild PureBites

PureBites introduces new range: Wild PureBites freeze dried exotic protein dog treats.

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Press Release: NEW Pork Liver and larger Tuna treats

PureBites announces the launch of their new flavor of freeze dried dog treats: pork liver. As well as a larger size of a cat favorite: freeze dried tuna.

Read the full release

2023

Press Release: Helping Pets 2023

PureBites donates over $325,000 worth of treats & toppers as part of ongoing Helping Pets program

Read the Release

PureBites 2023 Discontinuations

As our business continues to grow and as we prepare for the exciting introduction of our new innovations in 2023, PureBites will be streamlining its product offerings by discontinuing some redundant items to make room for high growth innovations that have been introduced in the last 2 years as well as new upcoming innovations scheduled for Q3 2023.
Please find below, a list of PureBites items to be discontinued starting August 2023 through Q1 2024.

Below are the 3 SKUs that will be discontinued:

  • PureBites Air Dried Dog Chicken Breast 11.3oz | 321g (UPC 878968 002516)
  • PureBites Air Dried Dog Chicken Breast & Sweet Potato 13.2oz | 375g (UPC 878968 001236)
  • PureBites Mixers for Cats Wild Tuna & Chicken Breast in water 1.76oz | 50g (UPC 878968 002035)

Timeline
These discontinuations will take place gradually starting August 2023 through Q1 2024. This timeline could vary depending on sales rates and inventories.

Press Release: NEW PureBites+ functional freese dried treats

PureBites is please to announce the expansion of our functional PureBites+ lineup of products with the addition of freeze dried treats to the line for both cats and dogs.

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Press Release: NEW Mini-PureBites Beef & Salmon

PureBites announces the launch of their new flavor of Mini-PureBites along with an expansion into a bigger size

Read the full release

2022

PureBites+ Squeezables wins Pet Buisniess' Award as one of the top dog treats of 2022

PureBites+ Squeezables won Pet Business’s Industry Recognition Award as one of the top dog treats of 2022.

Read the full article here.

Press Release: Helping Pets 2022

PureBites donates over 1.1 million treats worth $130,000 to various animal shelters as part of ongoing Helping Pets program.

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Press Release: NEW PureBites Broths

PureBites launches meat and veggie broth toppers for dogs and cats

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Press Release: NEW PureBites Food in the US

PureBites launches RAW freeze dried food in the US

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Press Release: PureBites launches new ad campagin

PureBites launches NEW ‘A few simple ingredients, a lot of happy pets’ advertising campaign

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PureBites Broths honored with Pet Insight Vangaurd Award

PureBites Broths were honored with a Vanguard Award from Pet Insight in the topper category.

Read the article here.

PureBites announced transition to recyclable packaging

Over the past 17 years, PureBites has made millions of pets happy by asking Pet Parents to “Go ahead, turn the bag around and look at our ingredients” and offering treats, food, and toppers made with simple high-quality ingredients they can read, pronounce, and trust. We are excited to announce that over the course of 2022, the vast majority of PureBites treats, food, and toppers will transition to a new premium look and with recyclable packaging!