PureBites Brand Assets and Information
Product Catalogs
Find all our the information, images, and videos for all of our products, and merchandisers at the below links, in a downloadable format.
USA Products
Canada Products (EN)
Canada Products (FR)
Contact Us
Need help finding what you're looking for? Need to get a hold of the PureBites sales professional assigned to you? Want to refer a customer or a pet parent to us for customer service? Reach out any time at customerservice@purebites.com and we can help or direct you to the people who best can. Please allow up to one business day for us to get back to you.
MAP and authorized resellers policies
We place great value on the efforts of all Resellers to represent our brands and serve pet parents. Thank you for your continued support of the Primal and PureBites and brands.
Press & Announcements
2026
Press Release: NEW Freeze Dried Herring Treats
Wild PureBites Expands Freeze Dried Line with NEW Wild-Caught Freeze Dried Herring Treats for Dogs
Press Release: NEW Advent Calendars
Pure Treats Inc., the makers of PureBites®, is excited to announce the launch of its NEW PureBites Air Dried Holiday Advent Calendars for Dogs & Cats.
Press Release: PureBites Acquires Primal Pet Foods
Pure Treats Inc, makers of PureBites, acquires Primal Pet Foods, bringing together two industry-leading brands
2025
Press Release: Helping Pets 2025
PureBites donates $170,000 worth of treats & toppers to pets in need.
Press Release: NEW Expanded Dog Topper Line
PureBites Expands Dog Topper Line with New Pumpkin Mixer and Air Dried Sprinkles
Press Release: NEW Chicken Heart Freeze Dried Treats
PureBites Expands Freeze-Dried Line with Chicken Heart Treats for Dogs & Cats
Press Release: PureBites Expands Sales & Marketing Teams
Press Release: PureBites Expands Sales & Marketing Teams
2024
Press Release: Helping Pets 2024
In the spirit of Thanksgiving, PureBites donates over $1.6 million in treats & toppers
Press Release: PureBites acquires leading manufacturer of freeze dried pet food
Pure Treats Inc. makers of PureBites acquires Bar W & 18 Below, a leading manufacturer of freeze-dried human grade pet food & treats
Press Release: NEW Wild PureBites
PureBites introduces new range: Wild PureBites freeze dried exotic protein dog treats.
Press Release: NEW Pork Liver and larger Tuna treats
PureBites announces the launch of their new flavor of freeze dried dog treats: pork liver. As well as a larger size of a cat favorite: freeze dried tuna.
2023
Press Release: Helping Pets 2023
PureBites donates over $325,000 worth of treats & toppers as part of ongoing Helping Pets program
PureBites 2023 Discontinuations
As our business continues to grow and as we prepare for the exciting introduction of our new innovations in 2023, PureBites will be streamlining its product offerings by discontinuing some redundant items to make room for high growth innovations that have been introduced in the last 2 years as well as new upcoming innovations scheduled for Q3 2023.
Please find below, a list of PureBites items to be discontinued starting August 2023 through Q1 2024.
Below are the 3 SKUs that will be discontinued:
- PureBites Air Dried Dog Chicken Breast 11.3oz | 321g (UPC 878968 002516)
- PureBites Air Dried Dog Chicken Breast & Sweet Potato 13.2oz | 375g (UPC 878968 001236)
- PureBites Mixers for Cats Wild Tuna & Chicken Breast in water 1.76oz | 50g (UPC 878968 002035)
Timeline
These discontinuations will take place gradually starting August 2023 through Q1 2024. This timeline could vary depending on sales rates and inventories.
Press Release: NEW PureBites+ functional freeze dried treats
PureBites is please to announce the expansion of our functional PureBites+ lineup of products with the addition of freeze dried treats to the line for both cats and dogs.
Press Release: NEW Mini-PureBites Beef & Salmon
PureBites announces the launch of their new flavor of Mini-PureBites along with an expansion into a bigger size
2022
PureBites+ Squeezables wins Pet Buisniess' Award as one of the top dog treats of 2022
PureBites+ Squeezables won Pet Business’s Industry Recognition Award as one of the top dog treats of 2022.
Read the full article here.
Press Release: Helping Pets 2022
PureBites donates over 1.1 million treats worth $130,000 to various animal shelters as part of ongoing Helping Pets program.
Press Release: NEW PureBites Broths
PureBites launches meat and veggie broth toppers for dogs and cats
Press Release: NEW PureBites Food in the US
PureBites launches RAW freeze dried food in the US
Press Release: PureBites launches new ad campaign
PureBites launches NEW ‘A few simple ingredients, a lot of happy pets’ advertising campaign
PureBites Broths honored with Pet Insight Vanguard Award
PureBites Broths were honored with a Vanguard Award from Pet Insight in the topper category.
Read the article here.
PureBites announces transition to recyclable packaging
Over the past 17 years, PureBites has made millions of pets happy by asking Pet Parents to “Go ahead, turn the bag around and look at our ingredients” and offering treats, food, and toppers made with simple high-quality ingredients they can read, pronounce, and trust. We are excited to announce that over the course of 2022, the vast majority of PureBites treats, food, and toppers will transition to a new premium look and with recyclable packaging!